Indonesian tourism and creative economy Ministry plans to spend most of his promotion aimed at tourists in Asia next year if the euro zone crisis showing no signs of quick resolution to assign shows in the near future.
Deputy Minister of the economy and tourism Sapta Nirwandar said the creative that the countries would include Asean countries, Australia, China, Hong Kong, South Korea, and Japan.
"We are going to focus our promotional and marketing activities in Asia and Australia, because the growth [tourists] from these regions is good. The growth [in Asia and Australia] can compensate for the declining number of tourists from Europe, "said Nirwandar in Jakarta on Saturday on the sidelines of the Indonesia tourism and creative economy fair (Itcef) 2012.
According to the Central Agency of statistics, or BPS are neighboring Malaysia and Singapore the biggest tourist contributions to Indonesia. The Agency included 704,644 Malaysians and Singaporeans 788,249 visiting the country during the first eight months of this year. Both books about 7 percent increase from the same period last year.
Tourists from China and Thailand rose by 25.54 percent and 10.89 percent, respectively, from January to August this year compared with the same period last year. The Agency recorded that 412,698 Chinese and Thai 55,847 came to Indonesia, especially Bali and Yogyakarta, during the period.
Strong growth was also recorded from the Philippines with 74,492 tourists from that country visiting Indonesia in the first eight months of 2012, up from the same period with full 12,02% in 2011.
"The Philippines is one of the best markets in Asean and we believe we are more Filipinos who will see next year to our country," he said.
He said the Ministry would take more sales missions, direct sale and participate in international festivals and events in those countries.
Meanwhile, BPS data showed one of Indonesia's traditional tourist tourists from countries of the European Union (EU), notably Netherlands, bear markets.
The Agency included 99,601 tourists from Netherlands from January to August 2012, a decline of 5.65 percent from the same period last year.
France and Germany were countries in Western Europe that growth with the number of tourists increase by 3.83 percent from both countries and 8.08 percent, respectively from August this year showed.
Before the crisis hit, the continent grew tourists from Europe with about 15 to 20 percent per year, he said.
"But, we will still promote the best destinations of Indonesia to Europe because we have to maintain this market; they remain important for us, "he added.
He said that the Ministry, together with the Indonesian Tourism Board (BPPI), did conduct aggressive marketing activities in Europe only in Russia, because it was a promising market and relatively crisis-resilient.
The BPS data showed that a whopping 59,294 Russian tourists visited the country during the January-August this year, up by almost 6 percent from the same period last year.
BPPI President Sukamdani said that she Wiryanti the task of entering the target markets would share.
In Russia for example, would the BPPI focus their promotion in St. Petersburg, while the Ministry of the market in Moscow would manage.
"Russia is a great country and we realize that we not only work to conquer on the market. So, sharing of tasks is the best strategy, "said Sukamdani.
Task sharing method is also implemented in the Chinese market. The Government focused on the northern part of China, while the BPPI worked on the South side, she said.
The number of tourists from January to August was 5.21 million, an increase of 5 percent of the 6.45 million in the same period last year. From that figure 3.39 million tourists came from Asia and Australia.
The Government set a target of attracting 9 million foreign tourists in 2013, an increase of 12.5 percent of this year's target of 8 million.
The Government is optimistic about achieving the goal, because Indonesia will host world-class events including the Asia-Pacific economic cooperation meeting, Miss World 2013, the Cultural Forum of the world and the World Trade Organization meeting.
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